Hello!

I’m Archieven Malinao, Paid Media & Performance Marketing Specialist

I’m Archieven Malinao, Paid Media & Performance Marketing Specialist

Managing up to $350K/month in ad spend across Google, Facebook, LinkedIn, and more — helping agencies and businesses lower costs, increase conversions, and scale profitably.

Managing up to $350K/month in ad spend across Google, Facebook, LinkedIn, and more — helping agencies and businesses lower costs, increase conversions, and scale profitably.

See My Works

✦ I AM AVAILABLE ✦ FOR FULL-TIME

My Services

From Clicks to Conversions
Ads That Work for You

PPC Account Audits

A full health check of your Google and Facebook ad accounts—spotting wasted spend, improving targeting, and uncovering growth opportunities.

PPC Account Audits

A full health check of your Google and Facebook ad accounts—spotting wasted spend, improving targeting, and uncovering growth opportunities.

PPC Account Audits

A full health check of your Google and Facebook ad accounts—spotting wasted spend, improving targeting, and uncovering growth opportunities.

Keyword & Audience Research

Deep research to identify profitable keywords and audience segments that drive better results across platforms.

Keyword & Audience Research

Deep research to identify profitable keywords and audience segments that drive better results across platforms.

Keyword & Audience Research

Deep research to identify profitable keywords and audience segments that drive better results across platforms.

Landing Page Optimization

Conversion-focused landing pages that align perfectly with your ads, turning more visitors into paying clients.

Landing Page Optimization

Conversion-focused landing pages that align perfectly with your ads, turning more visitors into paying clients.

Landing Page Optimization

Conversion-focused landing pages that align perfectly with your ads, turning more visitors into paying clients.

Campaign Analysis & Planning

I analyze your market, competitors, and audience data to create a tailored ad strategy that maximizes ROI and sets your campaigns up for success

Campaign Analysis & Planning

I analyze your market, competitors, and audience data to create a tailored ad strategy that maximizes ROI and sets your campaigns up for success

Campaign Analysis & Planning

I analyze your market, competitors, and audience data to create a tailored ad strategy that maximizes ROI and sets your campaigns up for success

Conversion Tracking Setup

Accurate tracking across GTM, GA4, and server-side setups, so every lead and sale is attributed correctly and your data drives real decisions.

Conversion Tracking Setup

Accurate tracking across GTM, GA4, and server-side setups, so every lead and sale is attributed correctly and your data drives real decisions.

Conversion Tracking Setup

Accurate tracking across GTM, GA4, and server-side setups, so every lead and sale is attributed correctly and your data drives real decisions.

CRM Lead Management

Tracking and managing leads from ad campaigns inside Go High Level, HubSpot, and ClickFunnels - keeping data clean, reporting accurate, and nothing falling through the cracks.

CRM Lead Management

Tracking and managing leads from ad campaigns inside Go High Level, HubSpot, and ClickFunnels - keeping data clean, reporting accurate, and nothing falling through the cracks.

CRM Lead Management

Tracking and managing leads from ad campaigns inside Go High Level, HubSpot, and ClickFunnels - keeping data clean, reporting accurate, and nothing falling through the cracks.

Reporting & Dashboards

Clear, visual performance reports built in Looker Studio — giving you and your clients a real-time view of what's working and what's not.

Reporting & Dashboards

Clear, visual performance reports built in Looker Studio — giving you and your clients a real-time view of what's working and what's not.

Reporting & Dashboards

Clear, visual performance reports built in Looker Studio — giving you and your clients a real-time view of what's working and what's not.

Full-Funnel Setup

Building the full path from ad click to conversion - landing pages, forms, tracking, and CRM - so nothing leaks and every lead is captured.

Full-Funnel Setup

Building the full path from ad click to conversion - landing pages, forms, tracking, and CRM - so nothing leaks and every lead is captured.

Full-Funnel Setup

Building the full path from ad click to conversion - landing pages, forms, tracking, and CRM - so nothing leaks and every lead is captured.

Check Portfolio

✦ 7+ YEARS OF ✦ WORK EXPERIENCE

About

More about me

I’m Archieven, a results-driven PPC Specialist with over 7 years of experience running Google and Facebook Ads campaigns for local businesses and global brands.

I specialize in Google & Facebook Ads, managing monthly budgets of up to $350,000 across B2B, SaaS, Ecommerce and local service brands — driving measurable ROI at scale.

My experiences

I’ve worked with in-house teams, agencies, and direct clients — bringing not just executional skills, but also clear reporting, budget forecasting, A/B testing rigor, and proactive strategy development.

PPC channels

  • Google Ads

  • Facebook Ads

  • Bing Ads

  • Linkedin Ads

  • Reddit Ads

  • Tiktok Ads

Tools

  • Google Tag Manager

  • GA4

  • Looker Studio

  • Framer | Wordpress | Unbounce

  • Callrail | WhatConverts

JAN 2020 - PRESENT

PPC Manager (Freelance - Part Time)

I’ve managed Google & Facebook Ads accounts for a variety of local businesses: ranging from urgent care clinics and addiction treatment centers to carpet cleaning, auto transmission, tree services, CCTV installation, etc. Consistently delivering higher-quality leads, more inbound calls, and stronger ROI.

JAN 2020 - PRESENT

PPC Manager (Freelance - Part Time)

I’ve managed Google & Facebook Ads accounts for a variety of local businesses: ranging from urgent care clinics and addiction treatment centers to carpet cleaning, auto transmission, tree services, CCTV installation, etc. Consistently delivering higher-quality leads, more inbound calls, and stronger ROI.

SEPT 2025 - MAY 2026

Performance Marketer at Betty Blocks (Freelance)

Skilled in end-to-end campaign planning and execution, including in-depth competitor research and strategic budget allocation. Proven track record of improving lead quality while reducing cost per conversion — all while maximizing return on the allocated budget.

SEPT 2025 - MAY 2026

Performance Marketer at Betty Blocks (Freelance)

Skilled in end-to-end campaign planning and execution, including in-depth competitor research and strategic budget allocation. Proven track record of improving lead quality while reducing cost per conversion — all while maximizing return on the allocated budget.

OCT 2024 - JUNE 2025

Google Ads Campaign Manager at Terrific Digital (Freelance)

Skilled in end-to-end campaign planning and execution, including in-depth competitor research and strategic budget allocation. Proven track record of improving lead quality while reducing cost per conversion — all while maximizing return on the allocated budget.

OCT 2024 - JUNE 2025

Google Ads Campaign Manager at Terrific Digital (Freelance)

Skilled in end-to-end campaign planning and execution, including in-depth competitor research and strategic budget allocation. Proven track record of improving lead quality while reducing cost per conversion — all while maximizing return on the allocated budget.

MAY 2018 - OCT 2024

PPC Manager at Two Spouts (Full Time)

Scaled Google Ads, Facebook and Linkedin accounts with a combined monthly ad spend exceeding $100,000.

MAY 2018 - OCT 2024

PPC Manager at Two Spouts (Full Time)

Scaled Google Ads, Facebook and Linkedin accounts with a combined monthly ad spend exceeding $100,000.

  • "I’ve worked with many campaign managers as a performance marketing agency, and Archie stands out for his professionalism and expertise. I highly recommend working with him."

    Liran Galizyan

    B2B Tech & SaaS Growth Marketing at Terrific

  • "Archie is hands-down the best media buyer I’ve worked with in 7+ years. He launches campaigns fast, delivers results quickly, and consistently impresses clients with his professionalism, reporting, and analytics."

    Michael Schroder

    Senior B2B SaaS Marketer at Two Spouts

  • "Archie has been tremendous for my carpet cleaning business. His Facebook marketing brought real results, and his work ethic is unmatched—always responsive, professional, and committed."

    Devin Richmond

    Business Owner at Qkings Carpet Cleaning

  • "I’ve worked with many campaign managers as a performance marketing agency, and Archie stands out for his professionalism and expertise. I highly recommend working with him."

    Liran Galizyan

    B2B Tech & SaaS Growth Marketing at Terrific

  • "Archie is hands-down the best media buyer I’ve worked with in 7+ years. He launches campaigns fast, delivers results quickly, and consistently impresses clients with his professionalism, reporting, and analytics."

    Michael Schroder

    Senior B2B SaaS Marketer at Two Spouts

  • "Archie has been tremendous for my carpet cleaning business. His Facebook marketing brought real results, and his work ethic is unmatched—always responsive, professional, and committed."

    Devin Richmond

    Business Owner at Qkings Carpet Cleaning

  • "I’ve worked with many campaign managers as a performance marketing agency, and Archie stands out for his professionalism and expertise. I highly recommend working with him."

    Liran Galizyan

    B2B Tech & SaaS Growth Marketing at Terrific

  • "Archie is hands-down the best media buyer I’ve worked with in 7+ years. He launches campaigns fast, delivers results quickly, and consistently impresses clients with his professionalism, reporting, and analytics."

    Michael Schroder

    Senior B2B SaaS Marketer at Two Spouts

  • "Archie has been tremendous for my carpet cleaning business. His Facebook marketing brought real results, and his work ethic is unmatched—always responsive, professional, and committed."

    Devin Richmond

    Business Owner at Qkings Carpet Cleaning

Client Success Stories

From clicks to customers
see the results in action

Case Study 1 - Ocean and Air Forwarding

Account audit helps me to find low intent search like "free", "cheap" that are bringing low Sale Ready Leads. Restructuring campaign based on search intent enabled me to test better landing page that increased quality leads.

Case Study 2 - Urgent Care

Increased leads significantly and consistently after consistent campaign optimization

Case Study 3 - Jewelry (Ecommerce)

Scale performing products that results to better ROAS, while testing new potential products

Case Study 4 - Food Packages

Successfully increase ROAS significantly after tests and optimization

Case Study 5 - Portable Pool & Accessories

Increase Spending while increasing ROAS

Case Study 6 - Carpet Cleaning Service

Managed to find a winning ad creative that lower cost per result to 28% while increasing quality leads to 160%

50%

Reliable Campaign Launches

1+

Years of work
experience

$100K+

Monthly Ad Spent

5

Multiple Account Management

Contact

Got a project in mind? Let's get in touch.

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